Privacy policy

This Privacy Policy describes how Aura Bling Jewels / Value Vault (“we”, “us”, “our”) collects, uses, discloses and protects your personal information when you visit or make a purchase from www.aurablingjewels.com (the “Website”).

By using our Website, you agree to the collection and use of information in accordance with this Policy.

1. Information We Collect

We may collect the following categories of information:

a) Information you provide directly

Name.
Billing and shipping address.
Email address and phone number.
Order details and transaction history.
Account details (username, password) if you create an account.
Communications you send us, including emails, chats, or messages to support.
Photos, videos, or other evidence you share for return/damage claims (including unboxing videos).

b) Information collected automatically

When you visit the Website, we automatically collect certain information, including:

IP address.
Browser type and version.
Device information and operating system.
Referring/exit pages and URLs.
Time zone and approximate location.
Information about how you interact with the Website (pages visited, time spent, clicks).
Cookies and similar tracking technologies.

c) Information from third parties

Payment confirmation details from payment gateways.
Shipping and tracking information from courier partners.
Analytics and platform data from Shopify and other service providers.

2. How We Use Your Information

We use your personal information to:

Process and fulfill orders, including payment, shipping, and returns.
Communicate with you about your orders, account, or customer support requests.
Detect and prevent fraud or misuse of our services.
Improve and optimize our Website, products and services.
Show relevant offers and marketing communications where permitted by law or with your consent.
Comply with legal, tax, accounting, and regulatory requirements.

3. Legal Basis (where applicable)

For customers in India, we primarily process your information to provide our services, fulfill your orders, and comply with applicable laws.

For customers in certain jurisdictions (such as the European Economic Area or UK), our legal bases may include performance of a contract, legitimate interests (such as improving services and preventing fraud), compliance with legal obligations, and consent (for certain marketing or cookies).

4. Cookies and Similar Technologies

We use cookies and similar technologies to:

Keep you logged in and maintain your session.
Remember preferences (like language or region).
Analyze site traffic and performance.
Support marketing and remarketing campaigns.

You can manage cookies via your browser settings. However, blocking certain cookies may affect the functionality of the Website or checkout.

We may share your personal information with:

Shopify (store platform provider).
Payment gateways and banks for processing payments.
Couriers and logistics partners for shipping and delivery.
IT, hosting, analytics, marketing, and customer‑support vendors.
Professional advisers and government authorities where required by law.
Successors or affiliates in case of a business reorganization, merger, or sale.

We do not sell your personal information in the conventional sense, but some jurisdictions treat certain types of targeted advertising or analytics as “sale” or “sharing” of personal information; where required, we will comply with applicable opt‑out or consent rules.

6. International Data Transfers

As we now ship internationally and use global service providers (including Shopify), your personal information may be transferred to and processed in countries other than your own, including countries that may have different data‑protection standards.

Where required by law, we will take appropriate steps to ensure that an adequate level of protection is in place for such transfers.

7. Data Retention

We retain your personal information for as long as necessary to:

Fulfill the purposes described in this Policy.
Provide services and support related to your orders.
Comply with legal and regulatory obligations.
Resolve disputes and enforce agreements.

When no longer required, data is deleted or anonymized in accordance with applicable law.

8. Data Security

We implement reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, misuse, or alteration.
However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

9. Your Rights

Depending on your jurisdiction, you may have some or all of the following rights:

Right to access the personal information we hold about you.
Right to correct or update inaccurate information.
Right to request deletion of your data, subject to legal obligations.
Right to restrict or object to certain processing activities.
Right to withdraw consent where processing is based on consent.
Right to data portability (where applicable).
Right to opt‑out of marketing communications.

You can exercise these rights by contacting us using the details in the Contact Us section. We may need to verify your identity before processing certain requests.

10. Marketing Communications

We may send you marketing communications (email, SMS, WhatsApp, or similar) about our products, offers, and services where permitted by law or with your consent.
You can opt out at any time by using the unsubscribe option in such communications or by contacting us. Even after you opt out, we may still send transactional or service communications related to your orders.

11. Children’s Privacy

Our Website and products are not directed to children. We do not knowingly collect personal information from children.
If you believe that a child has provided us with personal information, please contact us so that we can take appropriate steps to delete it.

12. Third‑Party Sites

Our Website may contain links to third‑party websites or services. We are not responsible for the privacy practices or content of any third‑party websites. You should review their privacy policies separately.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements.
The updated Policy will be posted on this page with a revised Effective Date. Your continued use of the Website after such changes means you accept the updated Policy.

14. Contact Us

For any questions, requests, or complaints regarding this Privacy Policy or your data, you can contact:

Aura Bling Jewels / Value Vault
204, Chaudhari's Ganesh Gallexy, Pipeline Road, Gangapur Rd, Kale Nagar, Viveka Nand Nagar, Anandvalli, Nashik, Maharashtra 422013
Email: privacy@aurablingjewels.com (or support@aurablingjewels.com – choose one and keep consistent everywhere)

Country/Region